For Licensees:

• Representation within the licensing industry
• Solicitation of new property information
• Recommendations and plans for licensing direction, short and long term
• Writing licensing proposals
• Submission of terms sheets, deal memos and applications
• Negotiation and management of licensor agreements and relationships including renewals and amendments of Agreements
• Management of licensee/licensor communication
• Preparation of annual, semi-annual and quarterly business plans for licensing partners
• Ongoing contract management
• Attendance and representation at major annual trade shows and preparation of summary reports with recommendations
• Competitive shelf studies
• Trend reporting
• Product development and merchandising planning
• Sales materials

For Licensors:

• Representation within the licensing industry
• Sales to and evaluation of licensee partners
• Recommendations and plans for licensing direction, short and long term
• Negotiation of term sheets, deal memos and applications
• Management of licensee/licensor communication
• Preparation of annual, semi-annual and quarterly business reviews for licensing partners
• Management of financial projections, planning and related activities
• Ongoing contract management
• Competitive shelf studies
• Trend reporting
• Ongoing counseling on licensing and branding issues as well as niche market trend opportunities
• Annual licensing summits
• Departmental newsletters

Trend Reporting:

• Competitive shelf studies
• Trend material review and summaries
• Trade show reporting and follow-up
• Develop seasonal color palettes
• Develop seasonal trend direction

General Marketing:

• Sales plans
• Public relations planning
• Advertising planning
• Research
• Trade shows
• Brochures and collateral material
• Web design

Custom Projects

Flexibility and Full Service